MADISON - Think consumers aren't paying to the health IT investments you make? Think again. A new study from Deloitte suggests that consumers are indeed interested in knowing what you're spending on health IT, especially tools that they might end up using directly.

According to the 2009 Deloitte Survey of Healthcare Consumers, more than half (55 percent) of consumers would like to communicate with their doctor via email, and 57 percent would like to schedule appointments, buying prescriptions and completing other transactions.

The 2009 Survey of Health Care Consumers, conducted by the Deloitte Center for Health Solutions, is Deloitte's second annual study of health care consumers' attitudes, behaviors and unmet needs. It offers health care industry leaders and policymakers a comprehensive and timely perspective about how Americans approach their health, health care and health insurance.

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